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Radio’s Most Innovative: Innovate This

December 19, 2014
Radio’s Most Innovative:  Innovate This

When we started our “Radio’s Most Innovative” program back in August, we briefly discussed just how long the initiative might run.  How easy or difficult might it be to find innovation in radio week in and week out? Well, almost five months later, it’s apparent – at least to us – that there is no shortage of innovative things from the present and the past in and around radio that are worthy of recognition. Radio is an industry that is under a great deal of pressure.  And when that...

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I Got The Music In Me

December 18, 2014
I Got The Music In Me

Remember the first time you played with an iPod and you saw that fabulous album artwork on the screen? It was one of the early signs that digital technology could rock our worlds, and change the way that we listen to and enjoy music. Old school vinyl records have made a...

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Classic Cash

December 17, 2014
Classic Cash

The end of the year signals those incessant lists – best movies, best books, best songs, etc.  Some are frivolous, others are fascinating, and somehow we tend to read them all. While lots of this list-making is purely opinion, there are some rank orders that are truly quantitative, containing no subjectivity,...

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Once Upon A Time

December 16, 2014
Once Upon A Time

We hear a lot these days that consumers love a great story.  Maybe this goes back to our adolescent days when parents and grandparents sent us off to sweet dreams with a make-believe tale or fable. In fact, there is some amazing storytelling happening on the radio. One of...

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The Franchise

December 15, 2014
The Franchise

As time marches on in the radio industry, it has become more apparent to broadcasters big and small, commercial and public, that personality is, in fact, the “secret sauce” that will keep the industry healthy and compelling.  As we have learned since the invention of the iPod to the...

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Radio’s Most Innovative: “Rockline”

December 12, 2014
Radio’s Most Innovative:  “Rockline”

Launched in 1981, the syndicated show Rockline was a groundbreaking program, linking rock stars and radio. The weekly live interview show gave fans across the country the chance to hear from, and potentially talk to, the biggest bands and artists in the format.  Now, 33+ years later, Rockline will end...

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The $weet $ound$ of ¢hristma$ Mu$i¢ $u¢¢e$$

December 11, 2014
The $weet $ound$ of ¢hristma$ Mu$i¢ $u¢¢e$$

As you can gather from the not-so-subtle, cheesy title of this post, holiday music is in the air, it is already impacting PPM ratings, and it’s just a matter of weeks before the industry trades and Nielsen glowingly report on the stunning story that this end-of-year stunt was wildly...

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Dude, Where’s My Pin?

December 10, 2014
Dude, Where’s My Pin?

In her social media training with clients, Lori Lewis talks a lot about how so-called secondary social media platforms are becoming more important to radio brands. The question is, once you get beyond Facebook and Twitter, how do you really know which of these social media sites attracts a critical...

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One Word

December 9, 2014
One Word

It seems like everyone’s obsession these days is to determine how the consumer’s media usage share is being divvied up, thanks to the proliferation of gadgets and content options. Problem is, everyone’s research studies look a little different, from Edison’s “Share of Ear” study to Nielsen’s new “Let’s Total It...

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The Black Box

December 8, 2014
The Black Box

OK, so maybe it’s corrugated cardboard. But last week, Amazon launched a promotion that started in Seattle and San Francisco and is expected to fan out to 15 other locales during this holiday season, according to GeekWire. It’s fascinating that last week in this blog, we discussed how Jeff...

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Radio’s Most Innovative: Jerry Lee

December 5, 2014
Radio’s Most Innovative: Jerry Lee

There’s no doubt that deregulation forever changed the radio industry. Multitudes of operators who once owned stations in markets big and small sold their properties and left the industry behind. But not everyone is gone. One of the last remaining independent, major market broadcasters is Jerry Lee, owner of...

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The Long Game

December 4, 2014
The Long Game

At a time when TSL continues to erode, many critics of commercial radio claim that industry CEOs are out of touch with the changing media landscape. Or that they’re running out the clock on their careers, sticking the next generation of executives with the problems that are besetting their...

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Facebook Throws Down The “Spam Gauntlet”

December 3, 2014
Facebook Throws Down The “Spam Gauntlet”

No one studies the social space more than Lori Lewis. She spends most of her waking hours gaining a better understanding of the ebb and flow of social media, from Facebook to Twitter to Snapchat and even new platforms like Biz Stone’s new Super. Jacobs Media clients know that...

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