Daily Archives: June 14, 2006

“Dude, Where’s My Car?”

June 14, 2006
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“Dude, Where’s My Car?”

The research is in.  The Insurance Institute for Highway Safety reports that the Ford Taurus is the least stolen car in America.  Now if you drive one of these cars, you’re happy.  You’ve bought a vehicle so bland that not even thieves want them in their driveways. But if you’re the Ford Motor Company, you have to ask yourself why you’ve continued to make cars so nondescript that no one wants to steal them.  The most compelling cars – the ones that sell and are swiped – are attention-getters...

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"Dude, Where's My Car?"

June 14, 2006
By
"Dude, Where's My Car?"

The research is in.  The Insurance Institute for Highway Safety reports that the Ford Taurus is the least stolen car in America.  Now if you drive one of these cars, you’re happy.  You’ve bought a vehicle so bland that not even thieves want them in their driveways. But if you’re the Ford Motor Company, you have to ask yourself why you’ve continued to make cars so nondescript that no one wants to steal them.  The most compelling cars – the ones that sell and are swiped – are attention-getters...

Read more »