"We will strive to ensure that radio is on new, emerging technologies. It’s our job to make sure broadcast signals are available on every gadget, everywhere." –David Rehr, NAB President/CEO That statement was part of the "Radio 2020" initiative introduced at the NAB Convention, last month in Charlotte. It’s timely for a number of reasons. First, one of the harder hitting findings in "The Bedroom Project" is the gnawing reality that radio may be losing the "location" battle to other media. Among our 17-28 year-olds: Radio in...
