In yesterday’s post, we took a closer look at Clear Channel CEO John Hogan’s statement about where his company is headed in 2012 – and beyond. As noted, iHeartRadio appears to be a main emphasis. And his comments did not mention individual radio stations or his company’s local market presence. As has been reported in the trades ad nauseum, Premium Choice is the Clear Channel tactic designed to efficiently use major market talent in multiple markets around the country. As the economy for radio advertising becomes more challenging, Premium Choice becomes...
