The format back then was a bit broader than most of today’s more “modern” Classic Rockers, but it’s interesting and notable that MMQ is still a big dog in Lansing, Michigan today. Along with some of the original Classic Rockers of that time period are still around – WCSX, WKLH, WZLX, and others – these stations have grown and prospered.
I will always be grateful to the owner Bob Ottaway, and his trusty PD, Jeff Crowe, for giving me and the format a shot.
Today, Classic Rock still stands as the most successful “new” format of the last three decades. And I was delighted to see that Arbitron’s Director of Programming Services Jon Miller, along with our old friend, Mike Stern, is “colorizing” their “Radio Today” series on Jon’s blog – “Not Your Average Quarter Hour.”
They’ve produced a great video that speaks volumes about the power and quality of the Classic Rock audience. And there’s even a great soundtrack on which I’m playing the Farfisa Mini-Compact organ (OK, that part’s not true).
Check it out and pass it along to Classic Rock stations you know or are in your cluster. And thanks to Arbitron for championing a great format, and those of you we have worked with over the years in helping to make Classic Rock a legendary format.
And Happy Father’s Day to all you Classic Rock dads.