Posts Tagged ‘ Business ’

Radio’s Most Innovative – John Fullam/Greater Media Philly Innovation Challenge

September 26, 2014
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Radio’s Most Innovative – John Fullam/Greater Media Philly Innovation Challenge

For this week’s “Innovation Friday” entry, we are going meta on you as we profile a fantastic innovation that has helped one cluster of stations be more innovative. One of our goals when we initiated “Radio’s Most Innovative” was to stimulate a spirit of risk-taking, hacking, and experimentation. At Greater Media Philadelphia, they have made it official. At a time when employees are wearing multiple hats and everyone is stretched thin just trying to get their daily work done, focusing on innovation can be challenging. Unless you have a manager...

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Sure Plays A Digital Pinball

September 18, 2014
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Sure Plays A Digital Pinball

As has been pointed out by analysts like Reed Bunzel and Radio Ink, The Radio Show last week contained mixed messages about the role that digital plays in broadcast radio’s journey. Keynoter Bob Hoffman criticized the hype of digital, claiming that online advertising is largely ineffective. On the other end of the spectrum, Bunzel noted that Erica Farber underscored that digital is radio’s best path for growth in a flat business environment. He also pointed out that while Univision’s Jose Valle noted that digital streaming is a huge revenue line...

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What’s In A Name?

September 17, 2014
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What’s In A Name?

The announcement yesterday that Clear Channel is rebranding itself as iHeartMedia should come as no surprise. It’s just smart marketing. The Clear Channel name has had a checkered past, often painted with the consolidation, voicetracking brush. On the other end of the spectrum, iHeartRadio has become an amazing multimedia brand, transcending audio entertainment and expanding its horizons into concerts, festivals, awards shows, music celebrity, and mass appeal entertainment. So it stands to reason that Clear Channel corporate would reboot its image and its brand equity with a name change...

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“How’m I Doin’?”

September 10, 2014
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“How’m I Doin’?”

If you’ve ever lived in New York City or you’re a fan of the Big Apple, you can never forget the impact that Mayor Ed Koch had back in the late ‘70s and throughout most of the ‘80s. Koch became mayor during a tumultuous time for the city, and clearly turned its fortunes around.  And he became known as a city official who genuinely cared about his constituents, personally riding the subway and standing around greeting New Yorkers with the now-famous question, “How’m I doin’?” Interestingly, that’s become the...

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You’re The Boss

September 9, 2014
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You’re The Boss

I made an interesting discovery on LinkedIn last week.  I started receiving congratulatory messages from many “connections” because it turned out to be the 31st “work anniversary” for me at Jacobs Media (who I often refer to as the greatest employer I’ve ever had). When I first signed up for my LinkedIn account, the start date is part of the profile process.  And this year, it was a reminder that I was a very reluctant entrepreneur. Some people inherently know they want to start their own businesses.  For me, it...

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DASH To Labor Day Weekend

August 29, 2014
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DASH To Labor Day Weekend

Where did the summer go?   And what will the third half of the rest of the year bring to broadcast radio? More flat earnings, a rash of station buys and sells, a healthy political advertising climate, or something altogether different? First and foremost, let me thank you for taking the time to read this blog.  For many of you, our dialogue about the state of the radio industry has become a daily habit.  JacoBLOG tries to walk that line between agent provocateur and flag waver – hopefully, we get...

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Radio’s Most SKINnovative – Jim McBride

August 22, 2014
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Radio’s Most SKINnovative – Jim McBride

The growth of the Internet has affected radio in infinite ways, including the creation of many unique partnerships.  None is as interesting as the ongoing relationship between radio and MrSkin.com founder Jim McBride. It was Confucius who said, “Choose a job you love, and you will never have to work a day in your life.”  Jim typifies that sentiment, building a multi-media empire powered by broadcast radio, while pursuing a path he is truly passionate about. You might remember MrSkin.com from the pivotal role the brand played in the...

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The Day The Music Was Commoditized

August 6, 2014
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The Day The Music Was Commoditized

If you think the radio industry is at odds with itself at times, perhaps you can take solace in what the music business is experiencing. This hit home for me last week when Buffalo radio veteran, Jim Pastrick, referred me to an article in Forbes about how the music industry has been essentially trumped by the technology juggernaut when it comes to attracting young people to its ranks.  It wasn’t that many years ago when teenagers longed for a career making music.  And in fact, many of today’s radio professionals and label...

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Radio Needs To Be More Cheesy

July 22, 2014
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Radio Needs To Be More Cheesy

Mike Stern has programmed lots of great radio stations in small markets and Top 5 metros alike.  No matter where you go, super fans – or as they are often called, “contest pigs” – are always part of the package.  In today’s guest post, Mike takes a look at how one consumer product has approached catering to these over-the-top fans, and how radio can take advantage. For anyone who thinks it’s difficult to develop innovative new ideas to drive more radio listening, imagine the challenge of trying to move the needle...

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Take Me To Your Leader

July 2, 2014
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Take Me To Your Leader

Over this past weekend while barbecues were being ignited, sunscreen was being slathered on, and families were loading up the SUV for a getaway, a changing of the guard took place at the Ford Motor Company, headquartered here in Dearborn, Michigan. CEO Alan Mulally stepped down after eight years on the job. During that time, he reinvented Ford, changing the company’s vehicle lineup, as well as its culture. A great article by Joe Nocera in The New York Times chronicles Mulally’s run at Ford. As you know, Ford was the...

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